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PRIVACY POLICY
Syntro Global Marketing Pvt Ltd, having its registered office at SCO No. 3, Sector 10A, Gurugram, Haryana, PIN Code 122001, India (“Syntro”, “the Company”, “We”, “Us”, “Our”), operates the website www.syntro.in and any associated mobile site or application (collectively, the “Platform”). This Privacy Policy (“Policy”) describes how We collect, use, store, disclose and protect personal information of individuals who access, browse, register on, or transact through the Platform (“You”, “Your”, “User”), and Your rights in respect of such information. This Policy is framed in accordance with the Information Technology Act, 2000 and the rules made thereunder (including the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011), the Digital Personal Data Protection Act, 2023, and the Consumer Protection (E-Commerce) Rules, 2020, to the extent applicable. By accessing or using the Platform, You consent to the collection, use, storage and disclosure of Your information in the manner described in this Policy. If You do not agree with the terms of this Policy, please refrain from using the Platform.
1. Definitions
1.1. “Personal Data” means any data about an individual who is identifiable by or in relation to such data, including name, contact details, delivery address, and transaction history.
1.2. “Sensitive Personal Data” means Personal Data relating to financial information (such as bank account or card details, to the limited extent processed by Us), passwords, and any other category classified as sensitive under Applicable Law.
1.3. “Processing” means any operation performed on Personal Data, including collection, recording, storage, use, disclosure, and erasure.
1.4. “Cookies” means small text files placed on Your device by the Platform or by third parties acting on Our behalf, as further described in Clause 6 (Cookie Policy).
2. Information We Collect
We collect the following categories of information in connection with Your use of the Platform:
2.1 Information You Provide Directly
Identity and contact information: name, email address, mobile number, and delivery/billing address, provided at the time of registration or checkout;
Account credentials: password (stored in encrypted/hashed form) and any security-related information;
Order information: Products purchased, order value, payment mode selected (COD or prepaid), and order history;
Communications: any information You provide when contacting customer support, submitting a return/refund request, or responding to surveys;
Payment-related information: limited transaction identifiers relating to Your payment; full card or banking credentials are collected and processed directly by Our third-party payment gateway partners and are not stored on Our servers.
2.2 Information Collected Automatically
Device and technical information: IP address, browser type, operating system, and device identifiers;
Usage information: pages viewed, products browsed, links clicked, time spent on the Platform, and referral source;
Approximate location information, inferred from IP address or, where permitted by You, from device-level location services;
Cookies and similar tracking technologies, as described in Clause 6 below.
3. How We Use Your Information
We use the information collected for the following purposes:
To create and manage Your Account, and to process, fulfil, and deliver Your Orders;
To facilitate payments (including COD verification) and to process refunds, returns and replacements in accordance with Our Return, Refund and Replacement Policy;
To communicate with You regarding Order status, delivery updates, and responses to customer support queries;
To send marketing and promotional communications, including offers, discounts and product updates, via email, SMS and WhatsApp, where You have not opted out of such communications;
To improve the Platform, analyse usage trends, conduct internal research, and personalise Your browsing and shopping experience, including through cookies and similar technologies described in Clause 6;
To detect, investigate and prevent fraudulent transactions, unauthorised access, and other illegal or prohibited activities;
To comply with applicable legal, regulatory, tax and accounting obligations.
4. Marketing Communications and Opt-Out
4.1. Where You have provided Your contact details at the time of registration or checkout, Syntro may send You promotional and marketing communications relating to offers, new arrivals, and discounts via email, SMS and/or WhatsApp.
4.2. You may opt out of receiving marketing communications at any time by using the “unsubscribe” link provided in Our marketing emails, replying “STOP” to SMS communications, or by writing to [email protected] with Your request. Please note that opting out of marketing communications does not affect Our ability to send You transactional or Order-related communications, which are necessary for the performance of Your Order.
5. Disclosure of Information
5.1. Syntro does not sell, rent, or trade Your Personal Data to third parties for their independent marketing purposes.
5.2. Syntro shares Your information only with third-party payment gateway providers and courier/logistics partners, strictly to the extent necessary to process payments and to fulfil and deliver Your Orders. Such third parties are contractually and/or statutorily bound to use Your information solely for the purpose for which it is shared and to maintain its confidentiality.
5.3. Syntro may also disclose information where required to do so by law, regulation, court order, or a valid request from a government or regulatory authority, or where necessary to protect the rights, property, or safety of Syntro, its Users, or the public.
5.4. In the event of a merger, acquisition, restructuring, or sale of all or substantially all of Syntro's assets, Your information may be transferred to the successor entity, subject to that entity continuing to honour the terms of this Policy.
6. Cookie Policy
This section explains how Syntro uses cookies and similar tracking technologies on the Platform and forms an integral part of this Privacy Policy.
6.1 What Are Cookies
Cookies are small text files stored on Your browser or device when You visit the Platform. They help the Platform function correctly, remember Your preferences, and allow Us and Our third-party partners to understand how the Platform is used.
6.2 Types of Cookies We Use
Category | Purpose | Examples |
Strictly Necessary Cookies | Essential for core Platform functions such as login, cart management, and checkout. Cannot be disabled. | Session identifiers, cart cookies, security/authentication tokens |
Analytics Cookies | Help Us understand how Users browse and interact with the Platform, so We can improve performance and content. | Google Analytics and similar analytics tools |
Advertising / Retargeting Cookies | Used to show You relevant advertisements for Syntro's Products on third-party platforms and social media, based on Your browsing behaviour on the Platform. | Meta (Facebook/Instagram) Pixel and similar advertising tools |
Functional Cookies | Remember Your preferences, such as language, recently viewed Products, and display settings. | Preference and personalisation cookies |
6.3 Third-Party Cookies
Certain cookies are placed by third-party analytics and advertising partners engaged by Syntro, including Google Analytics for usage analysis and Meta Pixel for advertising and retargeting purposes. These third parties may collect information about Your activity on the Platform and across other websites, in accordance with their own privacy policies, to serve You more relevant advertisements for Syntro's Products.
6.4 Cookie Consent
6.4.1. On Your first visit to the Platform, You will be presented with a cookie consent banner allowing You to accept all cookies, or to reject non-essential cookies (analytics, advertising and functional cookies), while retaining strictly necessary cookies required for the Platform to operate.
6.4.2. You may change Your cookie preferences at any time through the cookie settings link available on the Platform, or by adjusting Your browser settings to block or delete cookies. Please note that disabling certain cookies may affect the functionality and Your experience of the Platform.
6.5 Managing Cookies via Your Browser
In addition to the cookie consent banner, most web browsers allow You to control cookies through their settings, including to view, delete, or block cookies from being set. Instructions for managing cookies can typically be found in the “Help” or “Settings” section of Your browser.
7. Data Storage and Security
7.1. Syntro implements reasonable security practices and procedures, including administrative, technical and physical safeguards, that are commensurate with industry standards, to protect Your Personal Data against unauthorised access, alteration, disclosure, or destruction.
7.2. Your information is primarily stored on servers located in India. Certain third-party service providers engaged by Us, such as analytics and cloud-infrastructure providers, may process information on servers located outside India, in which case Syntro shall take reasonable steps to ensure such processing is subject to appropriate safeguards.
7.3. While Syntro takes reasonable measures to protect Your information, no method of electronic transmission or storage is entirely secure, and Syntro cannot guarantee absolute security.
8. Data Retention
8.1. Syntro retains Personal Data for as long as necessary to fulfil the purposes described in this Policy, including to complete Your Order, respond to queries, comply with legal and tax obligations, resolve disputes, and enforce Our agreements.
8.2. Upon expiry of the applicable retention period, or upon a valid request for erasure that Syntro is not otherwise required or entitled to retain the data for, Your Personal Data shall be securely deleted or anonymised.
9. Your Rights
Subject to Applicable Law, You have the following rights in respect of Your Personal Data:
Right to access a summary of the Personal Data held by Syntro about You;
Right to correction of inaccurate or incomplete Personal Data;
Right to withdraw consent previously given for the processing of Your Personal Data, including for marketing communications, without affecting the lawfulness of processing carried out prior to such withdrawal;
Right to request erasure of Your Personal Data, subject to Syntro's legitimate business, legal and regulatory retention requirements;
Right to grievance redressal in respect of any complaint relating to the processing of Your Personal Data, as described in Clause 11.
To exercise any of the above rights, You may write to Us at [email protected]. We shall endeavour to respond to Your request within a reasonable time, and in any event within the timeline prescribed under Applicable Law.
10. Children's Privacy
10.1. The Platform is intended for use only by individuals who are eighteen (18) years of age or older, in accordance with the eligibility criteria set out in Our Terms of Use. Syntro does not knowingly collect Personal Data from individuals below this age.
10.2. If Syntro becomes aware that Personal Data has been collected from a person below the eligible age without appropriate consent, Syntro shall take reasonable steps to delete such information promptly.
11. Grievance Redressal
In accordance with the Information Technology Act, 2000, the rules made thereunder, and the Digital Personal Data Protection Act, 2023, any grievance or complaint relating to the processing of Your Personal Data may be addressed to the Grievance Officer at the following details:
Name | Grievance Officer, Syntro Global Marketing Pvt Ltd |
Address | SCO No. 3, Sector 10A, Gurugram, Haryana, PIN Code 122001, India |
Response Time | Complaints will be acknowledged within forty-eight (48) hours and resolved within thirty (30) days of receipt, in accordance with Applicable Law. |
12. Third-Party Links
12.1. The Platform may contain links to third-party websites or services not owned or controlled by Syntro. This Policy does not apply to the privacy practices of such third parties, and Syntro encourages You to review the privacy policy of any third-party website You visit.
13. Changes to this Policy
13.1. Syntro reserves the right to update or modify this Policy at any time, at its sole discretion, by publishing the revised Policy on the Platform along with an updated “Last Updated” date.
13.2. Your continued use of the Platform following any such update shall constitute Your acceptance of the revised Policy. We encourage You to review this Policy periodically.
14. Governing Law
14.1. This Policy shall be governed by and construed in accordance with the laws of India, and shall be subject to the jurisdiction provisions set out in Our Terms of Use.
15. Contact Us
For any questions or concerns regarding this Privacy Policy or Syntro's data practices, please contact us at:
Syntro Global Marketing Pvt Ltd
SCO No. 3, Sector 10A, Gurugram, Haryana, PIN Code 122001, India
Email: [email protected]
Website: www.syntro.in